Bandai Namco has announced on the 31st July 2012 that they would be promoting their mobile social game “[email protected] Cinderella Girls” for the iPhone/Docomo market by running advertisements at both the JR Akihabara station and Tokyo Metro Hibiya Line’s Akihabara station.
Bandai Namco has named the campaign “Akihabara Station Advertisement Hijack” and will be putting up posters from 01 August onwards. From 6th August to 19th August, Bandai Namco plans to put up more posters of different designs at more locations. A small sample of posters are available in the gallery below.
[email protected] Cinderella Girls is a spin-off social game based off the wildly popular game “The [email protected]” that is on the mobile phone platform. Bandai Namco has invited over 100 popular artists to draw the illustrations of the idols in the form of cards. Players can collect cards of the idols and train them to become the No.1 top idol unit.