Demon Slayer: Kimetsu no Yaiba has earned tons of money lately, so naturally, they have been trying to protect their characters’ copyrights left and right. Shueisha, which publishes the popular manga series, recently filed for trademarks for the cloth patters for six of the series’ characters. They are Tanjiro Kamado, Nezuko Kamado, Zenitsu Agatsuma, Giyuu Tomioka, Shinobu Kocho, and Kyoujirou Rengoku.
The Japanese patent office actually approved the trademarks for Giyuu, Shinobu, and Rengoku’s designs. Unfortunately, they did not approve the ones for Tanjiro, Nezuko, and Zenitsu.
The patent office did not reveal why they rejected the three designs, but approved the three others. Huffington Post Japan did speak to an expert on the matter, who stated that the designs may have been too simple to be approved. The others also seem to be quite intricate, so the patent office approved them.
Shueisha filed trademarks for the six designs to combat counterfeit goods which were bound to feature the designs. The publisher was afraid bootleggers might capitalise on the popularity of demon slayer and use the characters’ cloth designs in their counterfeit merchandise.
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Source: Huffington Post Japan